Compounding is the only honest magic.
If a strategy doesn't survive being multiplied by itself for thirty years, we don't begin it. The number we look at is not annual return — it's annual return, repeated, after fees, after tax, after panic. Most things that look like good investments fail one of those four filters.
The corollary is that nothing we do should require us to be cleverer next year than we are this year. The plan has to work even when we are tired.